How to maximise your opportunities in a hard market


Date: 21st October 2020  Time: 2.00pm – 3.00pm

‘If you can keep your head when all about you are losing theirs and blaming it on you. If you can trust yourself when all men doubt you, then yours is the hard insurance market and all the distressed clients within it.’ (an insurance version of Rudyard Kipling).

There have been hard markets before, there have been recessions before, but never have the two emerged with such force at the same time. Policyholders desperate for savings will be receiving the unwelcome news of significant premium increases.

The door of client inertia will be swung wide open, presenting fantastic new business opportunities, as well as offering serious threats to renewal books.

Alan will explain what constitutes a hard market and 10 things both brokers and underwriters must do to maximise opportunities in these unique trading conditions.

Many of the best brokers in the UK attribute their success to the last hard market of 2001. It became a turning point from which they never looked back. There will be big winners and losers again in 2020 just like 19 years ago.


Learning Objectives:


Delegates will be able to:

  • Understand the characteristics of a hard market.
  • Understand what is currently causing the hard market in the UK.
  • Understand how to communicate clearly to clients in a hard market.
  • Understand and be able to implement the ten key factors on how to maximise opportunities in a hard market and therefore become extremely successfulby growing their business in a difficult time.

This webinar, delivered by Alan Chandler, one of the most popular insurance presenters in the UK, is a follow on from his incredibly well received presentation on why there will be a hard market called the Perfect Storm.

To Book:

  • Please note the maximum number of attendees is 3 per firm (if you need more then please let us know and we will let you know if we have any spare places due to cancellations)
  • We will not be sending you a booking form for the webinar as it is a FREE webinar. However if you are unable to attend please let us know in advance so that we can offer your place to another person.
  • To book, please send the names and email addresses to

The webinar will be delivered via ZOOM and log in details will be sent in advance of the session. Please ensure you have the appropriate software/apps and login details before the session.

This entry was posted in Create Solutions News. Bookmark the permalink. Both comments and trackbacks are currently closed.